ORENDI LAW Services

Your Beauty Lawyer for Compliance and Innovation

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ORENDI LAW Services

Your Beauty Lawyer for Compliance and Innovation

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Orendi Law provides specialized services in FDA regulatory, FTC regulatory, marketing & advertising law, and business issues for beauty brands, cosmetics lawyers, and innovators. Focus areas include product development, supply chain, sustainability, clinical testing, consumer testing, clinical trial agreements, influencer contracts, and litigation consulting.

Areas of Law

FDA Regulatory

Compliance with MOCRA regulations, facility registration, product listing, adverse event reporting, safety testing, and color additive regulations for cosmetics, OTC drugs, medical devices, and dietary supplements.

FTC Regulatory

Advertising compliance, marketing compliance, efficacy claims, and substantiation for product claims across skincare, beauty devices, and beauty supplements.

Marketing & Advertising Law and NAD Practice

Claim substantiation, endorsements by experts (e.g., dermatologists), influencer contracts, and risk assessment based on trends like “made in the USA” or neuroscience claims.

Business and Contractual Issues

Product development, supply chain, sustainability claims, intellectual property (trademarks), and litigation strategy for beauty founders and brands.

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Examples of Assistance

  1. Review, critique, and offer suggestions for modifications of marketing and advertising claims regarding efficacy and performance of formulas and ingredients based on FTC and FDA laws and regulations.
  2. Analyze claims for accuracy and clarity holistically and based on all available data, including published peer-reviewed literature, supplier information, formula information, consumer perception studies, and clinical studies.
  3. Review claims-related copy and placement of copy and imagery on product packaging and across all media, including print, websites, and social media.
  4. Guide regarding influencers and use of influencer-generated product demonstrations, claims, and brand communications.
  5. Advise on endorsements by experts, such as dermatologists and salon/spa professionals.
  6. Analyze risk based on current trends in the market, including Federal and pertinent state laws (e.g., California regulations).
  7. Advise on intellectual property rights, especially trademarks and trade dress, and their relation to claims.
  8. Consult on imminent and filed litigation and challenges to advertising pending with the National Advertising Division (NAD) and liaise with law firms and experts in various disciplines of science to collaborate on strategy, depositions, and evidence-based, winning arguments.
  9. Lead webinars and in-person seminars to help educate on legal issues and watchouts pertaining to advertising, marketing, compliance with FDA and FTC law, and other matters upon request.

    • Introduction: Contact me to arrange a 15-minute discovery call. I offer legal and regulatory compliance counseling tailored to your beauty business.
    • Pricing Info: Hourly and flat fee services are available. As a solo practitioner with over two decades of experience, Jennifer can offer significant expertise at a fraction of the typical cost.
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